Richard Conrad
Author
Language
English
Description
International business requires a deep level of industry insight but also a keen understanding of the cultural differences that impact how business is done. If you're an American working in China or Japan for the first time, you may not realize the way each culture thinks and reasons is quite different from your own, which can lead to frequent misunderstandings.
You may be unaware, for example, that Americans reason in a linear manner, Chinese in...