John H. Watson
Mastering Marketing is a step-by-step guide for startup entrepreneurs, small business owners and anyone looking for a "big picture" understanding of marketing. The goal is to empower you to understand marketing and business development as a system. The purpose being to give you greater control and a logical sequence to follow; so you take on the right things in the right order. Mastering Marketing divides the process into three developmental stages,...
Back in print to tie-in with The Canary Trainer, this "rediscovered" Sherlock Holmes adventure recounts the unique collaboration of Holmes and Sigmund Freud in the solution of a mystery on which the lives of millions may depend.