Business model generation: a handbook for visionaries, game changers, and challengers

Seven Faces of Business Model Innovation

Table of Contents

Canvas

The Business Model Canvas

Definition of a Business Model

The 9 Building Blocks

The Business Model Canvas Template

Patterns

Un-Bundling Business Models

The Long Tail

Multi-Sided Platforms

FREE as a Business Model

Open Business Models

Design

Customer Insights

Ideation

Visual Thinking

Prototyping

Storytelling

Scenarios

Strategy

Business Model Environment

Evaluating Business Models

Business Model Perspective on Blue Ocean Strategy

Managing Multiple Business Models

Process

Business Model Design Process

Outlook

References.

Seven Faces of Business Model Innovation

Canvas. Definition of a business model ; The 9 building blocks ; The business model canvas

Patterns. Unbundling business models ; The long tail ; Multi-sided platforms ; FREE as a business model ; Open business models

Design. Customer insights ; Ideation ; Visual thinking ; Prototyping ; Storytelling ; Scenarios

Strategy. Business model environment ; Evaluating business models ; Business model perspective on blue ocean strategy ; Managing multiple business models

Process. Business model design process

Outlook. Outlook

Afterword. Where did this book come from?