The lean startup
(Book)

Book Cover
Average Rating
Published
New York : Crown Business, 2011.
Edition
First edition.
Physical Desc
320 pages ; 22 cm
Status

Description

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Copies

LocationCall NumberStatusDue Date
Round Rock Public Library - Adult (2nd floor)NF 658.11 RIES 2011Checked OutNovember 6, 2021

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More Details

Format
Book
Language
English
ISBN
9780307887894, 9780307887894 (hc), 0307887898

Notes

Bibliography
Includes bibliographical references and index.
Description
"Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to create new products or services under conditions of extreme uncertainly. Their primary mission is to find out what customers ultimately will buy. One of the central premises of The Lean Startup movement is what Ries calls "validated learning" about the customer. It is a way of getting continuous feedback from customers so that the company can shift directions or alter its plans inch by inch, minute by minute. Rather than creating an elaborate business plan and a product-centric approach, Lean Startup prizes testing your vision continuously with your customers and making constant adjustments"--,Provided by publisher.

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Citations

APA Citation (style guide)

Ries, E. (2011). The lean startup (First edition.). Crown Business.

Chicago / Turabian - Author Date Citation (style guide)

Ries, Eric, 1978-. 2011. The Lean Startup. New York: Crown Business.

Chicago / Turabian - Humanities Citation (style guide)

Ries, Eric, 1978-. The Lean Startup New York: Crown Business, 2011.

MLA Citation (style guide)

Ries, Eric. The Lean Startup First edition., Crown Business, 2011.

Note! Citation formats are based on standards as of August 2021. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.

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