Catalog Search Results
Author
Pub. Date
©2010
Language
English
Description
This book focuses on market opportunity and segmentation, intellectual property assets enabling, financing production, theatrical distribution, the home video business, television distribution, internet distribution, ancillary revenues, marketing and making money & net profits, Hollywood accounting, and the relative simplicity of online revenue sharing.
Author
Pub. Date
2013.
Language
English
Description
"The Business of Media Distribution, Second Edition BCC: "Endorsements" Transform your concepts into profits! Take charge of the film and television industry's most undervalued revenue generator: media distribution. In this updated edition of a bestselling industry staple, experienced media executive Jeffrey C. Ulin relates business theory and practice across key global market segments--film, television, video, and online--providing you with an insider's...
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