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Author
Pub. Date
2022.
Language
English
Description
"An entertaining and timely exploration of how our food--from where it's grown to how we buy it--is in the midst of a transformation, showing how this is our chance to do better, for us, for our children, and for our planet, from a global expert on consumer behavior"--
Author
Language
English
Formats
Description
The author of the hugely successful Why We Buy and The Call of the Mall, reports on the growing importance of women in everybody's marketplace-what makes a package, product, space, or service 'female friendly.' Underhill offers a tour of the world's marketplace-with shrewd observations and practical applications to help everybody adapt to the new realities.
As large numbers of women become steadily wealthier, more powerful, and more independent,...
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