Immersive technologies to accelerate innovation : how virtual and augmented reality enables the co-creation of concepts
(eBook)

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Contributors
Published
London, UK : ISTE, Ltd. ;, 2021.
ISBN
9781119887294, 1119887291
Physical Desc
1 online resource.
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Format
eBook
Language
English
UPC
10.1002/9781119887294

Notes

Bibliography
Includes bibliographical references and index.
Description
The digital transformation of companies is both a competitive challenge and a complex step for large groups and industries, and at the same time a tremendous opportunity. This transformation is entering a new dimension with the development of immersive technologies such as virtual reality, mixed reality and augmented reality, which are revolutionizing the way we generate content as well as visualize and interact with models and data. The challenges of innovation and digital transformation within companies are now converging. Research shows the potential that immersive technologies have to accelerate the first steps of the innovation process. The objective of this book is to provide a clear vision of the state of research on immersive technologies for design and to deliver practical recommendations for companies wishing to improve their innovation process.
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O'Reilly O'Reilly Online Learning Platform: Academic Edition (EZproxy Access)

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Citations

APA Citation, 7th Edition (style guide)

Fleury, S., & Richir, S. (2021). Immersive technologies to accelerate innovation: how virtual and augmented reality enables the co-creation of concepts . ISTE, Ltd. ;.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Fleury, Sylvain and Simon, Richir. 2021. Immersive Technologies to Accelerate Innovation: How Virtual and Augmented Reality Enables the Co-creation of Concepts. London, UK: ISTE, Ltd..

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Fleury, Sylvain and Simon, Richir. Immersive Technologies to Accelerate Innovation: How Virtual and Augmented Reality Enables the Co-creation of Concepts London, UK: ISTE, Ltd., 2021.

Harvard Citation (style guide)

Fleury, S. and Richir, S. (2021). Immersive technologies to accelerate innovation: how virtual and augmented reality enables the co-creation of concepts. London, UK: ISTE, Ltd..

MLA Citation, 9th Edition (style guide)

Fleury, Sylvain,, and Simon Richir. Immersive Technologies to Accelerate Innovation: How Virtual and Augmented Reality Enables the Co-creation of Concepts ISTE, Ltd. ;, 2021.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.