How 3 Words Will Change Everything In Your Business (And The World) The Internet is noisy. Attention spans are dwindling. It's more important now than ever to have a message that stands out. As a business owner, speaker, entrepreneur, or head of a nonprofit, you've been told you need to find "an idea worth spreading" in order to get your message out there and grow your business. Now, Michelle Mazur, Ph.D., CEO of Communication Rebel offers a surprising...

Comment vendre dans un marché saturé? Telle est la question que se posent 99% des entrepreneurs, quel que soit leur business de référence. Lorsque les techniques habituelles de vente et de marketing sont insuffisantes, trop coûteuses et lentes, il faut trouver une approche alternative, capable de comprendre, d'interpréter et de modifier la perception d'un produit ou d'un service aux yeux des utilisateurs. Le résultat est surprenant: de nombreux...

As I walked into my new office, on that cold Monday morning, I realised there was only a tiny corner where I wasn't visible, through the internal windows, to everyone else in the main open-plan office. I shut the office door and manoeuvred myself so I couldn't be seen. Taking deep breaths to try to stop my heart leaping out of my chest, I asked myself … "Oh God, what have I done?" At that moment I knew I wasn't prepared … I wasn't ready and I...

Social networks, particularly public ones, have become part of the fabric of how we communicate and collaborate as a society. With value from micro-level personal networking to macro-level outreach, social networking has become pervasive in people's lives and is now becoming a significant driving force in business. These new platforms have provided new approaches to many critical enterprise functions, including identifying, communicating, and gathering...

Now in its fifth edition, the bestselling book on UMTS has been updated to cover 3GPP WCDMA and High Speed Packet Access (HSPA) from Release 99 to Release 9. Written by leading experts in the field, the book explains HSPA performance based on simulations and field experience, and illustrates the benefits of HSPA evolution (HSPA+) both from the operators and from the end user€s perspective. It continues to provide updated descriptions of the 3GPP...

Explaining how to effectively develop; customize; and distribute meaningful information to users enterprise-wide; this comprehensive resource presents expert tips and best practices to help you equip your organization for informed; timely decision making. --

A practical guide to next-generation wireless terrestrial optical communication through the atmospheric channel Terrestrial Wireless Optical Communication provides in-depth details on free space optics (FSO), from basic concepts to design implementation. The book explains channel characteristics in the near-IR and IR range of the spectrum, atmospheric channel models, modulation and detection techniques, optimal performance, capacity enhancement methods,...

Step-by-step guide to creating compelling, memorable presentations A chart that once took ten hours to prepare can now be produced by anyone with ten minutes and a computer keyboard. What hasn't changed, however, are the basics behind creating a powerful visual - what to say, why to say it, and how to say it for the most impact. In Say It With Charts, Fourth Edition --the latest, cutting-edge edition of his best-selling presentation guide -- Gene...

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"This book covers the main social networking "spaces," and introduces some of the ways people are enjoying them within a family or business context. It includes information on posting pictures, using add-ons, and working with Facebook and LinkedIn groups. It also covers the phenomenon of Twitter, including how it has grown and the road ahead. This book also covers how you can use the various networks together, such as sending a Twitter message that...